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    Fast Company »

    fastcompany:

The wristwatch is dying, right? Nobody even wants a “smartwatch.” 
Wrong: Allerta raised $3 million in less than a week for its iPhone connected Pebble.

“We’ve been working on smartwatches for years—I think they key was iteration. It’s a very personal device, as people wear a watch and it’s constantly in contact with them. You wear it to bed, you wear it when you’re eating and when you’re working.” Thus design was absolutely key to Pebble, and Migicovsky complimented his indistrial designer Steve Johns, who “spent a lot of time looking at what people wear on their wrists, and how we could make something that could be customizable, and beautiful and small and sleek.”


Wristwatches are making a comeback! And with some major added perks this time around. What’s your verdict: Are you on the Smartwatch bandwagon? 

    fastcompany:

    The wristwatch is dying, right? Nobody even wants a “smartwatch.”

    Wrong: Allerta raised $3 million in less than a week for its iPhone connected Pebble.

    “We’ve been working on smartwatches for years—I think they key was iteration. It’s a very personal device, as people wear a watch and it’s constantly in contact with them. You wear it to bed, you wear it when you’re eating and when you’re working.” Thus design was absolutely key to Pebble, and Migicovsky complimented his indistrial designer Steve Johns, who “spent a lot of time looking at what people wear on their wrists, and how we could make something that could be customizable, and beautiful and small and sleek.”

    Wristwatches are making a comeback! And with some major added perks this time around. What’s your verdict: Are you on the Smartwatch bandwagon? 

    Reblogged Monday, April 23, 2012 from fastcompany

    68 notes Monday, April 23, 2012

    1. red-kap reblogged this from fastcompany and added:
      These watches would look great with Red Kap work shirts!
    2. clyde12 reblogged this from nasdaq
    3. theluciusfox reblogged this from nasdaq
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    6. jpdemas reblogged this from nasdaq
    7. giustiworld reblogged this from nasdaq
    8. esclarece-r reblogged this from nasdaq
    9. nasdaq reblogged this from fastcompany and added:
      Wristwatches are making a comeback! And with some major added perks this time around. What’s your verdict: Are you on...
    10. brasiliant reblogged this from wnyc
    11. docbr0wn reblogged this from fastcompany
    12. steppen reblogged this from fastcompany
    13. rekidetiar reblogged this from fastcompany
    14. lmariejoseph reblogged this from fastcompany
    15. businessoutsider reblogged this from fastcompany
    16. quadrillion reblogged this from wnyc
    17. tweezy reblogged this from fastcompany
    18. designboutique reblogged this from fastcompany
    19. weatherfeather reblogged this from fastcompany
    20. bedroombeats reblogged this from wnyc
    21. brainshadow reblogged this from fastcompany
    22. lionsrule reblogged this from wnyc
    23. edieth3owl reblogged this from fastcompany and added:
      OHMYSHIT. Where can I get one?!
    24. davidsparks reblogged this from fastcompany and added:
      mmmmmm idk. cool idea. feels like forcing the issue though. forcing new tech into an unnecessary accessory.
    25. blackibiza reblogged this from fastcompany
    26. riopella reblogged this from fastcompany and added:
      I would totally buy one.